The primary key to getting fantastic search engine placement for your website is using a technique called “entrance pages”. Entrance pages have just one purpose: to rank highly on one search engine for one keyword phrase. Entrance pages aren’t pretty… what looks good to a search engine usually looks terrible to a human. Also, entrance pages must be specifically tuned to one phrase and one search engine.Let’s examine the reasons for using entrance pages compared to just submitting your “home page” to the search engines. An entrance page is optimized by various techniques to achieve a high ranking on a particular search engine. Your home page may not have been optimized at all… or it may be optimized to generally achieve a moderate ranking on all search engines. You see, the techniques that achieve a high ranking on a search engine for a web page will kill your ranking on another search engine… https://deniaviva.com
so it’s practically impossible to achieve a high ranking on all the major search engines with only one page submitted (i.e. your home page).That is why entrance pages are used. Using this technique, you can tune a web page to get a high ranking on one search engine for one keyword phrase. To achieve high rankings on all the major search engines for your keyword phrase, it is necessary to design multiple entrance pages. For example, if I want to rank highly under the keyword phrase “internet marketing” I will have to create separate pages for Alta Vista, HotBot, Lycos, Excite, InfoSeek, MSN, etc.Entrance pages are not designed to look good. You don’t need a lot of graphics or glamour. What you do need are tags, tags,